We’ve all been there. Patiently awaiting some drawn-out powerpoint presentation to end, all the while trying to keep your attention ,as the presenter rambles off long wordy sentences about who knows what. Sadly, some of us are guilty too of making such halfhearted attempts at writing and speaking. Don’t blame yourself. Since grade school we’ve been taught to write under the constraints of page requirements and cookie cutter formats which in most cases does nothing but add unneeded fluff. In the reading,Size Matters, we’re taught to write/speak efficiently so that we can effectively hammer home our point without the use of bulk.
Effective speech and writing in the business world is key to success. Whether it’s a business proposition or breaking down complex ideas for clients to comprehend, how we speak can make or break a deal.
If you really want to leave a lasting impression, think short and sweet. Do not bore your audience to death with wordy uninteresting presentations. Short presentations that get to the point always pack the biggest punch. Within your presentation, make it flow by using short sentences with short words that are easy to comprehend. Depending on your audience, you want to engage them by speaking at their level. Leave your elaborate sentences and $5 words at home because they will only leave your audience uninterested. Speak clear. Speak with energy. Make your audience interested in what you have to say. Master this concept and you’re sure to connect, convince, and make money.
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